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Wednesday 4 April 2012

Honda overtakes Bajaj for second spot in Indian bikes sales. Hero continues to enjoy numero uno status

f you thought that Hero MotoCorp will cease being the market leader in Indian two wheelers market, then, you are definitely in for a surprise. Hero MotoCorp continues to enjoy the numero uno. However, supports of Honda motors should not be too disappointed as the Jap bike maker managed to out sell Indian bike manufacturers Bajaj and TVS this month. Honda will be soon seen introducing the Dream Yuga 110 commuter motorcycle in the Indian market and it will be interesting to see if Honda has what it takes to challenge Hero. Honda certainly is serious about its Indian innings and plans to launch a mega branding campaign in many local languages.

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